Recently, I had a disturbing but thought-provoking experience with a discussion thread on Reddit. It occurred to me that the problems underlying my experience are not limited to the mezcal industry, and may manifest themselves in other industries as well. I want to share what happened and how I responded, in case my fellow [...]
It is our immense pleasure to spotlight and team up with our friends at La Lonchería: New York’s first Mexican lonchería and our beloved neighborhood mezcaleria in the heart of Bushwick, Brooklyn. Imagine a classic Mexican cantina meets modern luncheonette / diner. Serving casual but sublimely delicious food. Understated but undeniably cool in every aesthetic, [...]
What is the story behind Erstwhile Mezcal’s logo? Why is our brand called Erstwhile? We get asked these questions a lot from folks who are getting to know us for the first time. I figured it is high time that I write a blog post addressing these excellent questions. WHAT IS THE [...]
Erstwhile Mezcal is the first and only importer to launch a certified artisanal Henequén mezcal in the US market. This rare distillation, made from cultivated Henequén piñas, is a small-batch limited edition of only 397 liters (about 500 bottles total). Master mezcalero Juan Hernández Méndez (one of our partner producers based in Santiago Matatlán, Oaxaca) [...]
